How do you combine Nightography cameras with basketball? Electrifying basketball court lines pulse with Samsung blue, seamlessly morphing into the powerful lenses of the Galaxy S25 Ultra—blurring the boundaries between sport and cutting-edge innovation.

Creative Director: Greg Christensen | Associate Creative Director: Amanda Acevedo, Brian Collins | Senior Art Director: Christina Rodriguez | Copywriter: Marisol Medina | Video Editor: Ryan Kelley