Kaurina’s Kulfi Packaging Redesign
Kaurinas Kulfi is an Indian version of ice cream that has less fat, sugar and calories than regular ice cream. Kaurina’s came to us requesting a complete rebrand which included their packaging, logos and sell sheets.
Creative Director: Tad Dobbs | Content Strategist: Margie Bowles
Packaging
A classic Indian treat, kulfi comes in a variety of flavors and made with simple ingredients. I designed packaging that would stand out among the rest in the freezer aisle and utilized contrasting colors make the flavors stand out.
Brand Guide
With every rebranding requires an immense attention detail from typography and color palette to mechanicals.